You can easily call any static block from template (phtml) file. At first, you have to create a static block.
Let us suppose, you created a static block with the identifier cool_items.
Now, you can call the static block from any phtml file with the help of following code:
echo $this->getLayout()
->createBlock('cms/block')
->setBlockId('cool_items')
->toHTML();
Thanks.