Top 3 reasons to choose and develop an ecommerce site with Magento
E-commerce has been developing rapidly since its emergence, especially in recent years. One of the important contributors to the development of e-commerce is Magento. According to the recent research conducted by Tom Robbert Shaw, over a quarter of online businesses selected Magento as the platform for their websites (including a number of famous companies such as Nike and Olympus), and annual transaction in these sites is more than 25 billion US dollars. The question is: why these companies have been choosing Magento as an e-commerce platform for their websites?
1. Magento is dedicated towards e-commerce websites
Unlike other platforms which serve many purposes (e.g.website, blog, business …), Magento has been developed to focus on e-commerce from the beginning. Therefore, despite its late establishment, it has quickly become one of the top platforms. With the correct orientation, Magento has fully developed many functions that give the convenience for both store owners (such as Inventory Management, Points of sales, etc.) and consumers (as One Step Checkout and Ajax Add to Cart, Loyalty program…). In that way, store owners can have the most optimized online store.
2. Magento has been optimized for digital marketing
With Magento, all of your website, from the Title, URL and Meta to product page content, will be optimized. Accordingly, your website will be more prominent in search engines like Google, Bing, and Yahoo. Besides, nowadays, marketing through social networks such as Facebook, Twitter and Linkin, etc. has also been supported by Magento. Furthermore, Magento caught up with the new trend of e-commerce –Mobile Ecommerce – by offering Magento mobile app to adapt the world’s hottest trend.
3. Magento helps you to satisfy customers
Competition in e-commerce is more difficult than in brick-and-mortar stores because your customers can visit a range of online stores simultaneously with only few clicks. Therefore, attracting attention and satisfying customers are the keys for the survival of your website. With Magento, customers are attracted from the first moments by eye-catching and beautiful designs of your website. Furthermore, the processes of finding and purchasing are optimized for maximum user-friendliness. Therefore, your website will be rated more highly in customer’s mind.
For all the above-mentioned reasons, Magento is the first choice that a web design company recommends its customers.
If you have any reasons, please let us know in the comments.
About the author:
Harry is mainly responsible for Marketing and SEO of Magento Ajax Add to Cart of Magestore company – a leading provider of Magento. Follow Magestore on Google+, like on Facebook and checkout their blog at http://blog.magestore.com/